Sana'a Center for Strategic Studies is an independent think tank specializing in Yemen-related research and policy analysis. They approached us at Babel Studio needing a rebrand that would elevate their positioning among international research institutions while honoring their regional identity.
We developed a comprehensive bilingual brand system inspired by Sana'a's traditional architecture, translating geometric patterns from Yemeni buildings into a modern visual language. The result: a distinctive, culturally-rooted identity that commands authority across regional and global audiences.
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(2017-2025©)
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